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As part of our #loveHE campaign, Times Higher Education has asked followers on Twitter to tell us why they love the academy.

This week's tweet of the week is:

I #loveHE and I just got accepted on to a PhD course at my first-choice uni, so I need book tokens! - @kaitewelsh

Tell us why you love the sector on Twitter @timeshighered, using the hashtag #loveHE.

Our favourite each week will win a ?10 book token.

You can also follow the campaign on Facebook:

For the latest on the campaign, visit .